RB Collection announces Kids’ Village as Charity of the Year to mark 40th Anniversary
Nathan CollinsAward-winning luxury and specialist travel company RB Collection has announced its support for Kids’ Village as their charity partner for the next 12 months. Kids’ Village will be the UK’s first dedicated holiday village for critically ill children and their families to enjoy a week long free of charge holiday.
The partnership marks a significant milestone for RB Collection, which celebrates its 40th anniversary this year.
The Lichfield-based travel company is committing to raise vital funds and awareness for Kids’ Village, which is located at a 30 acre site in Wychnor, near Lichfield.
The partnership was launched at RB Collection’s 40th anniversary celebrations, where guests had the opportunity to share their favourite RB holiday memory, and enter a raffle to win a holiday and raise vital funds for Kids’ Village.
Nathan Collins, Joint Managing Director of RB Collection, said; “We are delighted to announce Kids’ Village as our Charity of the Year for 2025, marking our 40th Anniversary. This partnership is particularly meaningful to us as the project aligns perfectly with our core values—creating exceptional experiences for families. The development represents a wonderful opportunity to provide unique holiday experiences to those who need them most, which resonates deeply with our team. We look forward to supporting this vital work through our extended RB Family of clients and contacts, and we’re excited to be part of something that will make such a positive difference.
Katrina Cooke, Chief Executive at Kids’ Village, said; “We’re incredibly grateful to RB Collection for choosing us as their Charity of the Year. It’s especially powerful to be supported by a company that understands the magic of holidays and the importance of time together with loved ones. We’re thrilled to welcome RB Collection to our group of corporate partners.”
Photographed (left to right) Oliver Broad, Joint Managing Director, RB Collection; Katrina Cooke, Chief Executive, Kids’ Village; Nathan Collins, Joint Managing Director, RB Collection
To find out more about how your business can support Kids’ Village, visit www.kidsvillage.org.uk.
Kids Village